A Professor at one of the IIM's (INDIA) was explaining marketing concepts to the Students:-

1. You see a gorgeous girl at a party. You go up to her and say:

"I am very rich. Marry me!" - That's Direct Marketing

2. You're at a party with a bunch of friends and see a gorgeous girl.

One of your friends goes up to her and pointing at you says:

"He's very rich. Marry him." - That's Advertising

3. You see a gorgeous girl at a party. You go up to her and get her

telephone number. The next day, you call and say:

"Hi, I'm very rich. Marry me." - That's Telemarketing

4. You're at a party and see gorgeous girl. You get up and straighten your tie,

you walk up to her and pour her a drink, you open the door (of the car)for her,

pick up her bag after she drops it, offer her ride and then say:

"By the way, I'm rich. Will you marry me?" - That's Public Relations

5. You're at a party and see gorgeous girl. She walks up to you and says:

"You are very rich! Can you marry ! me?" - That's Brand Recognition

6. You see a gorgeous girl at a party. You go up to her and say:

"I am very rich. Marry me!" She gives you a nice hard slap on your face.

- That's Customer Feedback

7. You see a gorgeous girl at a party. You go up to her and say:

"I am very rich. Marry me!" And she introduces you to her husband.

- That's demand and supply gap

8. You see a gorgeous girl at a party. You go up to her and before you say

anything, another person come and tell her: "I'm rich. Will you marry me?"

and she goes with him - That's competition eating into your market share

9. You see a gorgeous girl at a party. You go up to her and before you say:

"I'm rich, Marry me!" your wife arrives. - That's restriction for entering new markets