If you can withstand the temporary discomfort of a tattoo then you can take advantage of this permanent solution: hair tattoos. Created by Ian Watson after he began losing hair due to stress, the procedure is called MHT (Micro Hair Technique) Scalp Pigmentation. This procedure applies various pigment shades to the scalp in order to reproduce the correct shape, size and density of short hairs. Now Watson has HIS (Hair Ink Scalp) Hair Clinics popping up in both the UK and US where he charges $3,000 for the procedure, which is much less than the $40,000 hair transplants many people undergo.